We found that just being 20 degrees off centre introduced gamma and colour shift with the screen washing out quickly the further you moved off-axis. Viewing angles were a downside on the A7GQ which is important if you will be using the TV in a living room with seating off to the sides. Apart from this, the panel was clean with no obvious dirty screen effect (DSE) or banding, so sports looked good with camera pans not showing up any DSE. With a 5% slide, the edges were again slightly brighter than the centre. With some content, it was easy to make out the lighter sides and bottom edge when sitting directly on. Panel uniformity was reasonable with a darker centre and lighter edges. It has a direct LED backlight but with no local dimming, it’s a global system and as such the panel is a little deeper than an edge-lit TV. The 50-inch A7GQ we are reviewing has a VA 60Hz (8bit+FRC) panel that has a measured black level of 0.05 cd/m2 (using a checker chart) and a peak brightness of 240 cd/m2 (nits) giving it an on/off contrast ratio of 4800:1. The A7G is a TV that has been built to a price point and market segment, offering some decent features within the overall package, so is it worth considering as the main living room TV or is it more suited as a bedroom or second room unit? Let’s find out…Ĭolours look natural with lifelike skin tones and motion is also decent for most content There is a content discovery feature along with direct one-press buttons on the remote and there is also compatibility with Alexa for voice commands. The VIDAA system is intuitive to use and runs at a decent speed from button press to app opening and playing, plus there is Netflix, Prime Video and YouTube in 4K HDR. The A7GQ also features Hisense’s propriety smart TV system, VIDAA U5.0, as well as Freeview Play with all the UK terrestrial catch-up apps and services. Other features include an AI picture processor for upscaling, and Dolby Atmos support for immersive audio is also built-in though the TV obviously only has two speakers.

The A7G is also a QLED TV with Quantum Dot technology built into the panel to give purer looking colours, although it doesn’t quite reach the full width of the DCI-P3 colour gamut for HDR, instead Hisense states 90% coverage.

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